It started in 2006 between three college friends. Nicolas Jammet, Nathaniel Ru and Jonathan Neman were studying at Georgetown University and they all agreed that the food options on campus weren’t the best. They wished there was something healthier that was still delicious. That’s what young, busy college guys need to keep their energy up. That didn’t exist, so with the help of venture capitalists, they made it happen.
That’s how Sweetgreen was born. 18 years later, there are locations across the country and several here in New Jersey. They’ve called it “the Starbucks of salad.”
They offer a wide variety of salads made fresh with ingredients from local producers. There are also customizable hot bowls like chicken pesto parmesan. And sides like rosemary focaccia and roasted sweet potatoes.
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They have become so popular because of their ability to make these healthy dishes so delicious, and now have over 200 locations across the country, with six in New Jersey and plans to open a seventh in Montvale.
Now it’s been announced that a new Sweetgreen is coming to Westfield. I can’t think of a better, more upscale city for a place like this. According to Mayor Shelley Brindle, it’s slated to open later this year at 221 E. Broad St., the former site of the Farmhouse store.
“Once again, another high-quality national brand has chosen to invest in Westfield, representing a huge vote of confidence in our future. The City of Westfield, New Jersey remains committed to its partnership with Downtown Westfield Corporation to attract new businesses by investing in infrastructure, modern parking solutions, streetscape improvements, public art and beautification projects to continue to bring growth and vibrancy to our downtown. Yay!” Brindle said in a Facebook post.
Coming Soon sign hanging isolated on white wall
Their first location in New Jersey opened in Jersey City and was a huge success. They then opened locations in Montclair, Marlton, Shrewsbury, Shops at Riverside and Morristown. Westfield will be their eighth location in the Garden State. No exact opening date has been announced yet, but it should happen between now and the end of the year.
Hidden, affordable New Jersey beach with food, music, ferry and more
It is one of the best hidden hotspots for the New Jersey Shore locals and is located in Highlands, Monmouth County.
Gallery credit: Mike Brant
The opinions expressed in the above post are solely those of New Jersey 101.5 talk show host Jeff Deminski.
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