19 August 2024
UPDATE
College students come to campus with Mac and iPad
This month, students around the world are starting college, ready for the next chapter of their academic careers and beyond. Many of them are delving into the intricacies of fields as diverse as organic chemistry, fine arts, and medicine, relying on Apple’s ecosystem of products to get them through the day. Whether building apps, taking resume notes, designing presentations, or editing video projects, students are choosing Mac and iPad for their durability, portability, and reliability.
And with the launch this fall of Apple Intelligence—the personal intelligence system that puts powerful generative models at the heart of Mac, iPad, and iPhone while setting a new standard for privacy—they will have even more tools to handle the increasing demands in their fields.1
“My MacBook Air goes everywhere with me and handles all the tasks I ask of it with flying colors. Whether I’m designing a new machine in AutoCAD, taking notes for organic chemistry, or building my next app in Xcode, the MacBook Air opens up a whole new world of possibilities for me,” said Brayden Gogis, a rising junior at Taylor University in Indiana and three-time winner of the Swift Student Challenge studying mechanical engineering and biochemistry.
Research shows that students’ majors play a major role in their choice of primary device. According to data from Futuresource Consulting, 65 percent of students said this was an important factor. Below, three students studying STEM subjects share why they’ve made Mac and iPad their trusty companions on campus.
After completing her undergraduate studies at the University of Notre Dame in Indiana, Yoora Jung is now in her second year of medical school at Touro University California in the San Francisco Bay Area.
A long-time user of Apple products, she relies on her iPad Air for studying and her MacBook Pro for creating social media content, where she has gained a sizable following for her insider information on the real life of a medical student.
“I use iPad Air and Apple Pencil to take handwritten notes with Notability and organize lecture materials for effective study sessions,” says Jung.
Jung is also looking forward to the introduction of Apple Intelligence features such as writing tools that can help students rewrite, proofread and summarize text while cleaning up class notes or composing important emails.
“Apple Intelligence will change everything,” says Jung. “The ability to automatically create summaries of lecture recordings and transcripts will make learning more productive and help me quickly proofread my notes and emails for tone and grammatical or spelling errors.”
To meet the demanding requirements of his medical studies at the Central India Government Medical College in Nagpur, Anuj Pachhel chose the MacBook Pro. “One aspect I really liked was the battery life of the device,” says Pachhel, who will continue his graduate studies in the fall. “I had e-books loaded onto my Mac for my studies and used it extensively. I was impressed by the speed.”
During his college years, Pachhel documented his academic adventures on iPhone and Mac and gained more than a million followers as he talked about what it was like studying for exams, going to college during the COVID-19 lockdown, and what he did with his limited free time.
“The Mac is so powerful at handling demanding tasks,” explains Pachhel. “I especially love DaVinci Resolve Studio because it uses a lot of artificial intelligence features that leverage the fast Neural Engine on my MacBook Pro, improving my editing speed.”
Across the Apple ecosystem, continuity features like Handoff and Universal Clipboard help students like Brayden Gogis stay on task even during their busiest days on campus.
“The more I use my Mac, the more I benefit from it,” explains Gogis. “When I want to study quickly, I can see all my class notes that I typed on my MacBook Air on my iPhone. Plus, all my texts, calendar events, and reminders are synced. It keeps me organized and on track when I’m being pulled in a million different directions.”
During the school year, he uses the app Bear, a note-taking app, the Reminders and Calendar apps to stay on task, and Keynote to create top-notch presentations. “Keynote has so many features to create a really impressive presentation in the easiest way possible,” says Gogis. “The animations make it much easier to convey mechanisms of organic chemistry, which can be intimidating as a static image.”
When Gogis and his fellow students return to campus this fall with Macs and iPads, they will be prepared for the coming semester and wherever their academic and future professional paths may take them.
Back to school with Apple
Whether students choose a Mac or an iPad, affordability is key. Apple is celebrating the student experience with a limited-time offer for students in Apple Stores and online at the Apple Education Store. The offer includes a gift card valued up to $150 in the U.S. toward the purchase of a Mac or iPad, including the new MacBook Air—the world’s most popular laptop—and the all-new iPad Air.
To increase their savings, college and graduate students, their parents, and all teachers can enjoy discounted education pricing all year long and 20% off AppleCare+ during this limited-time offer. They can trade in an old device to get credit toward a new one and benefit from interest-free financing for 24 months.
To help students choose the perfect laptop, Apple has also launched a new Today at Apple session, available to students at their local Apple Store, as well as the Help You Choose online service. Students can also shop with a specialist who will provide advice based on personal college goals, match features and apps to their needs, and explore options that fit their individual budget, in stores and online. For more information, visit an Apple Store or the Apple Education Store online.
- Users with an eligible iPhone, iPad, or Mac with Siri and the device language set to English (US) can sign up this fall to access the Apple Intelligence beta.
Press contacts
Jessica Reeves
Apple
Apple Media Helpline
