On Friday, September 13, Krispy Kreme is offering a dozen doughnuts for just 13 cents to celebrate the superstitious Friday the 13th.
The Charlotte, North Carolina-based brand will offer customers a dozen Original Glazed doughnuts at a reduced price when they purchase any dozen 16-pack mini doughnuts at the regular price, Krispy Kreme announced.
The Lucky Friday Dozen will be available at participating Krispy Kreme stores, with orders limited to one dozen per customer both in-store and online.
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If you would like to order the donuts online for pickup or delivery, you can secure the special offer with the promotional code “13”.
Krispy Kreme also asks people who accept the offer to share photos on social media and tag the company.
This is not the first time that the candy brand has offered unique special offers throughout the year.
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Krispy Kreme recently released doughnuts featuring fall themes, Dolly Parton, the Paris Olympics and Dr. Pepper.
And in April, the company launched a promotion around the eclipse by selling a limited edition doughnut cookie in partnership with Oreo.
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Fox News Digital has reached out to Krispy Kreme for further comment.