The truth is: About half of Generation Z (47%) and Generation X (50%) wish TikTok didn’t exist, despite – or perhaps because – they spend four hours a day on social media, which is the norm for more than half of respondents, according to a new survey. The results of a nationally representative survey of […]
Donald Trump is trying to win the votes of Generation Z. But he realizes that it may be too little, too late. At the RNC, Generation Z voters explain why they support the Republican Party Millions of young people will cast their first vote in the 2024 presidential election. These voters explain why they support […]
PYMNTS Intelligence data has illuminated a broad spectrum of shopping behavior so far this year, highlighting how omnichannel engagement is changing over time and how economic pressures are impacting spending behavior. Here are five key insights into buyer behavior from 2024 onwards. The Rise of the Click-and-Mortar™ Shopper “The Global Digital Shopping Index 2024“” has […]
Online grocery subscriptions are becoming increasingly popular, and Generation Z is by far the frontrunner. In numbers PYMNTS Intelligence’s “How the World Does Digital” study surveyed over 67,000 consumers in 11 countries accounting for nearly half of the world’s GDP about their digital habits. The results showed that 15% of consumers use online grocery subscriptions […]
