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Walmart and Amazon use restaurant discounts to boost memberships


Walmart and Amazon use restaurant discounts to boost memberships

In recent months, retail giants Walmart and Amazon have leveraged consumer demand for digital restaurant ordering to encourage use of their paid memberships by offering restaurant perks as an incentive for subscription. Walmart recently announced a deal with Burger King, its first Walmart+ partnership, that offers members of its paid retail subscription 25% off their […]

Generation Z uses food subscriptions 133% more often than Generation X


Generation Z uses food subscriptions 133% more often than Generation X

Online grocery subscriptions are becoming increasingly popular, and Generation Z is by far the frontrunner. In numbers PYMNTS Intelligence’s “How the World Does Digital” study surveyed over 67,000 consumers in 11 countries accounting for nearly half of the world’s GDP about their digital habits. The results showed that 15% of consumers use online grocery subscriptions […]