Comprehensive social in-store experiences are the key to the success of the launch of the “Indiana Jones” collection
Indiana Jones, played by mega-movie star Harrison Ford, is perhaps one of the most popular characters in modern film history. So when Lucasfilm prepared the publication of the fifth and last film of the character’s successful series, Indiana Jones and the Blade of DestinyThe studio focused on creating a big stir. Lucasfilm and one of […]
