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Netflix closes upfront sales and reports earnings in line with expectations


Netflix closes upfront sales and reports earnings in line with expectations

Netflix said it had completed its upfront advertising negotiations and reported a 150% increase in sales commitments over 2023, in line with the company’s expectations. The presence of advertising on the world’s leading streaming service is, of course, a new phenomenon that dwarfs statistical comparisons, but the news is the latest sign that a major […]